Beth Albrecht graduated from the University of California at Santa Barbara with a degree in Studio Art and a minor in Art History, then went on to study Fashion Design at Parsons School of Design in New York. Subsequently, she worked in design at BCBG and then as the graphics, print, and toys designer for Babystyle. Before moving to Austin in 2007, Beth traveled the world for a year with her husband, visiting over 30 countries and volunteering in South America, Northern India and West Africa.

In addition to her work with The WonderCraft, Beth serves as Co-President of EtsyAustin, a team of local artists who sell their wares on Etsy.com, and runs Paired Hearts, her own stationery and screenprinting company dedicated to good design, handmade products and eco-friendly methods. Beth’s quirky illustrations adorn screenprinted apparel and totebags and handmade journals, calendars and greeting cards. Beth also creates custom designs for invitations, business cards and the like.